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LINYING CHENG
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Visual Identity
Date
Winter 2023
Project Description
The visual identity design presented here has been created specifically for the Department of Art and Design at the University of Alberta. The primary purpose of this design is to be used for recruitment events, with the goal of attracting high school students and their parents to the department. The main objective of this visual identity is to promote the unique and specialized programs offered by the department, highlighting its strengths and distinctiveness.
















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